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60,000 Hilton Honors Card from American Express

60,000 Hilton Honors Card from American Express

You can apply Hilton Honors Card from American Express here.

I was just thinking about starting t accumulate Holton HHonors points again using the multiple applications for the Citi HHonors card.

Now American Express has sent me an offer via email for the Hilton Honors Card from American Express to earn 60,000 Hilton HHonors points after spending $1,000. The card has no annual fee and gives you Hilton HHonors Silver status. After $20,000 in yearly spend you will get Gold status. There are much better and easier ways to get to Gold so I would not bother.

Thecard also gives you 3x on all purchases and 7x on Hilton purchases.

It gives you a 5x on supermarket purchases. $10,000 in supermarket purchases will give you 50,000 points – enough for 12 nights at most Doubletreees in Malaysia.

However this is a pretty cool offer – an easy to reach 60,000 pints with no annual fee at all. I'll take it!

You can apply Hilton Honors Card from American Express here.

Great fare from New York City to Stockholm, Sweden for only $ 306.80 RT

Great fare from New York City to Stockholm, Sweden for only $ 306.80 RT

Stockholm is a beautiful city built on 14 different islands. You may be thinking February is the worst time to head to Scandinavia but it's actually the perfect time to experience all of the winter activities Sweden is famous for. From dog sledding to ice fishing you'll never be bored. Winter is the only season you can visit the famous ice hotel in the village of Jukkasjärvi. Every year artists rebuild it out of ice and snow. When you're that far north you'll have a great chance of seeing the famous Aurora Borealis or Northern Lights dancing across the sky. With a price this good even If you're looking for a European vacation further south you can easily and cheaply jet down on a budget airline once you get to Sweden.

Although Norwegian Air is a budget airline, this is one of the cheapest flights I've ever seen to Europe. Another advantage is this deal flies out of JFK airport.

This flight can be booked on Norwegian.com.

If you need different dates at the same low fare, check out our guide How to find the cheapest flights with ITA Matrix to find more available dates.

Signing up for the Barclay Arrival card gets you $440 in free travel when approved. Please see if you could benefit yourself.

© Bluusun Media LLC 2014

Cheap flight from Los Angeles to Bangkok, Thailand – $789.60

Cheap flight from Los Angeles to Bangkok, Thailand - $789.60

How about a new year break in Thailand? With this great deal, you can spend 6 nights in Bangkok between the 18th and 24th January, 2015 and at just $789.60 return from Los Angeles with China Southern Airlines, it's easy on the wallet.

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Excellent Dreamliner cheap flight deal – Los Angeles to Warsaw, Poland – $761.90 RT

Excellent Dreamliner cheap flight deal - Los Angeles to Warsaw, Poland - $761.90 RT

A few days in Warsaw could be on the cards when you see this deal – just $761.90 for a return Dreamliner flight from Los Angeles to Warsaw!

The Boeing 787 Dreamliner has more oxygen than other planes, so you leave feeling more rested than usual. The high-spec mood lighting system helps keep your body clock in tune, there's a view of the horizon no matter where you're sitting and you can dim the larger-than-average windows at the touch of a button.

This great cheap flight deal costs just 6 cents per mile for 3 nights between the 23rd and 26th November, flying with Norwegian from Los Angeles. You need to change in London both ways.

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Great cheap flight deal from Los Angeles to Honolulu – just $278 RT!

Great cheap flight deal from Los Angeles to Honolulu - just $278 RT!

At just 5 cents per mile, this excellent-priced cheap flight deal from Los Angeles to Honolulu is for three nights, from November 4th to November 7th. It's a nonstop flight with Allegiant Air.

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Why customers who redeem an award are the better customers

Why customers who redeem an award are the better customers

Loyalty programs are the enablers of most of these cool luxury travel deals we run here. In their simplest mechanism they work by creating a fiat currency (miles & points) that can be used to 'buy' unused inventory.

The strategy for many airlines/hotel loyalty programs seems to be to dangle a big carrot (unique, luxury travel experience) in front of your customer while at the same time make it hard to actually redeem an award (availability, fees, restrictions etc). These restrictions are used to not interfere with normal spending patterns and to make sure it is inventory that would go unsold.

The travel industry has been one of the best industries to apply this strategy to. It has a wide range of products (low-cost to luxury) that have a very well determined expiry date (flight date, hotel night) and minimal fixed cost per product (i.e. minimal supplier costs).

Many airlines notably Delta or Lufthansa are working hard to reduce earning (Delta's mile earning will be revenue based by Jan 1st 2015) or make redemptions pointless (redeeming for Lufthansa group flights in Economy using Miles & More will often cost more than a revenue booking).

Here is a bit of new research from the BI@Norwegian Business School that should tell airlines and hotel chains what is the right way to attract AND retain and consumer:

The researchers have found that a consumer gets 'a kick' from the redemption and the 'free product' he receives. The customer is much more likely to buy products before and shortly after the redemption from the same company. This makes sense since the psychological 'savings' translate into money 'available for spending'.

The findings strongly encourage a redemption process that is both easy to use and creates outstanding 'value'. Many excellent US loyalty programs have joined the train to reduce the value in the awards the offer.

The ideal loyalty program builds value but encourages frequent 'smaller' redemptions which give the consumer an incentive to come back. Maybe that's why we have these great values with short-haul Avios redemptions than?

Image courtesy of Luis Calvo

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