The Bay Area’s Best: Evaluating Airline Loyalty Programs for Frequent SF Travelers

Post originally Published February 8, 2024 || Last Updated February 8, 2024

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The Bay Area's Best: Evaluating Airline Loyalty Programs for Frequent SF Travelers - Southwest Rapid Rewards Shines for Short Haul Flexibility


The Bay Area’s Best: Evaluating Airline Loyalty Programs for Frequent SF Travelers

For frequent travelers shuttling between San Francisco and short haul destinations like Los Angeles, Las Vegas, and Phoenix, Southwest's Rapid Rewards program offers unparalleled flexibility and ease of earning rewards.

With a predominantly West Coast route network, Southwest has an extensive presence at Bay Area airports, operating flights to over 25 destinations nonstop from SFO, OAK, and San Jose. Their extensive schedule gives Rapid Rewards members ample opportunities to rack up points on routine trips.
A key advantage of Southwest's program is that points don't expire, so you can accumulate them over time without worrying about Your points never expire, meaning you can accumulate them over time without worrying about them vanishing if you don't redeem regularly. This feature makes Rapid Rewards ideal for infrequent travelers who may only fly a few times per year.

Southwest also offers generous earning rates, with members earning 6-10 points per dollar spent on airfare depending on their status tier. Points can be redeemed for any available seat with no blackout dates or capacity controls. And award prices are fixed, so you'll always know how many points you need for a free flight.
Redemptions start at just 3,000 points each way for short haul flights between California cities, an attainable goal even for leisure travelers. With the Southwest Companion Pass, you can even bring a friend or family member along for free.
Rapid Rewards members praise Southwest's user-friendly program. You don't have to worry about complex award charts, fuel surcharges, or close-in booking fees. The simplicity of earning and burning points makes Southwest a go-to choice for Bay Area road warriors.
Some drawbacks exist - Southwest doesn't partner with any other airlines, so you can't use Rapid Rewards points for international flights or premium cabin redemptions. But for convenient travel around the western US, Southwest delivers.

What else is in this post?

  1. The Bay Area's Best: Evaluating Airline Loyalty Programs for Frequent SF Travelers - Southwest Rapid Rewards Shines for Short Haul Flexibility
  2. The Bay Area's Best: Evaluating Airline Loyalty Programs for Frequent SF Travelers - Alaska Airlines Mileage Plan Offers West Coast Strength
  3. The Bay Area's Best: Evaluating Airline Loyalty Programs for Frequent SF Travelers - United MileagePlus lumpiness - What's New at SFO

The Bay Area's Best: Evaluating Airline Loyalty Programs for Frequent SF Travelers - Alaska Airlines Mileage Plan Offers West Coast Strength


With its major hubs in Seattle, Portland, San Francisco and Los Angeles, Alaska Airlines provides extensive service to destinations up and down the West Coast. The airline’s route map neatly aligns with the travel patterns of many Bay Area residents who frequently journey north to Portland and Seattle or south to LA.

For these West Coast travelers, Alaska's Mileage Plan program has unique advantages that make it a great fit. Mileage Plan offers elite status tiers that provide upgrades and other benefits on Alaska flights. Reaching status may be easier for West Coast flyers since a majority of flights will be with the airline.

Mileage Plan also allows free stopovers on one-way award tickets, enabling creative routings like San Francisco to Seattle with a stop in Portland. This opens up possibilities when redeeming miles. Awards start at just 5,000 miles each way, a reasonable cost for short hops.

With partnerships across the oneworld and SkyTeam alliances, Mileage Plan miles can be used for flights on other carriers. But you'll get the best value when sticking to Alaska and partners like American Airlines for West Coast routes.

While earning rates are not high, regular promotions offer bonus miles making it easier to top up your account. And Alaska isn't too stingy when it comes to upgrades - elites get unlimited, prioritized space based upgrades on Alaska-operated flights.
Mileage Plan isn't without shortcomings. Award availability can be frustratingly limited on some routes. And Alaska's ongoing integration with Virgin America has led to rocky IT issues for members. Unreliable account management tools are a common complaint.

The Bay Area's Best: Evaluating Airline Loyalty Programs for Frequent SF Travelers - United MileagePlus lumpiness - What's New at SFO


United’s MileagePlus program has seen its fair share of ups and downs recently, with some notable changes rolling out specifically impacting SFO travelers. As United’s predominant West Coast hub airport, San Francisco is a major battleground for the airline and they continue to tweak MileagePlus to be more competitive in this market. But the shifts have created some lumpiness that leave members frustrated at times.
One sore point has been United’s </ahref="https://www.independent.co.uk/travel/mightyt1.php?utm_source=itn&utm_medium=referral&utm_campaign=itn&utm_content=text_link">removal of award charts. This opaque pricing model makes it harder to understand the true redemption value you are getting from MileagePlus miles. At SFO, award prices can swing wildly – a one-way ticket to Hawaii could price out at 30,000 miles one day and 70,000 the next. This unpredictability irks MileagePlus members booking SFO departures.

There’s also been ongoing blowback from reduced access to premium cabin upgrades. As a premier-focused airline, complimentary domestic upgrades used to be a signature perk for MileagePlus elites. But now upgrades are harder to score, particularly out of busy SFO. Top-tier elites feel slighted by the erosion of this beloved benefit that incentivized loyalty.
It’s not all bad, though. United has added new SFO routes like Cape Town and Nice while growing service to Asia. More options from SFO equals more chances to put miles to use. The new United Polaris business class is another boon. While still rolling out, it's a noticeable bump from the older biz product on key SFO routes.
Partner awards remain a bright spot, too. MileagePlus is linked to nearly two dozen other frequent flyer programs, enabling round-the-world rewards. For SFO-based globetrotters this network is invaluable to maximize miles. Alliances like <ahref="https://www.independent.co.uk/travel/mightyt5.php?utm_source=itn&utm_medium=referral&utm_campaign=itn&utm_content=text_link">Star Alliance expand the possibilities of MileagePlus miles.

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